


Iattribute the fact that my favorite designer is Vivienne Westwood to the fact that she is the first high fashion designer I truly noticed (to the extent of following her work season to season). I have been interested in fashion for quite a while, but until I became enamored with VW, I only identified with looks I liked, not designers.
Vivienne Westwood made her career on trend, specifically spotting them before they became mainstream. As the exclusive outfitter for the Sex Pistols in 70's London, she dressed the pioneers of punk rock music through her "SEX" boutique and quickly gained attention for her trademark "punk" looks. She's also attributed to starting "new wave" fashion in the 80's, mixing traditional british looks with own her concepts to create an inspiring and artistic expression. She might be most celebrated for her work with traditional english tartans in the mid-90's, making elegant dresses and outfits with fabrics typically used only for classic menswear.
Today, she is known for her play on sizes and proportions, using asymetry to throw off our preconceptions of what a garment should look like.
I also admire Vivienne Westwoods control over her brand. Though she has lisenced her name out to sunglasses, jewelry, fragrances, and even teacups, she always insists on comple design control. This is refreshing when one looks at the oversaturated market today (for example, calvin klein nail clippers).
Cheers Viv!

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